Mobile Business Intelligence

captacion conversion comunicacion

Acquisition

Track your advertising sources to identify the best one for you

We have the ultimate mobile marketing technology to help you to maximize the ROI of your mobile marketing campaigns taking better advantage and enhancing the performance of your App.

Go beyond simple attribution metrics like downloads or clicks. With eMMa Acquisition you can measure in real time your user’s lifetime value, engagement and retention by campaign and source.

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Behavior

Analyze the use of your App by users to build customer segments and behavioral patterns

Untill now, optimizing your mobile marketing campaigns meant to decide whether to focus your investment based on which ad network or other ad sources where getting a better click through rate (CTR) or download through rate (DTR).

That was standard optimization… From now on, with eMMa you can go further!eMMa provides you real user and business KPIs to know everything about your users and create dynamic segments that help your company’s communication with customers.

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Communication

Send relevant information to your users based on their behavior

Communicate is not just send Push Notifications. You first need to segment your audicence and introduce marketing actions within your App users’s community to communicate individually the appopiate promotion, features or information. You need to breed Loyalty to active your users.

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Customers

Love each of them

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“I am happy to acknowledge the positive impact that eMMa had on Groupalia. We were looking at the need to make dramatic changes in the way our mobile marketing operated but lacked the tool to take it on while also dealing with all the other priorities of our rapidly growing business.

Juan Santana, Groupalia’s CEO


“I just wanted to let you know how happy I am with the service provided by eMMa. Your service from start to finish has been exemplary and on a professional, knowledgeable, yet friendly level that far exceeds all other marketing tools I have dealt with.

A. Scarano, Privalia Brasil Marketing Manager